Tuesday, 29 November 2011

Shitdisco infographic




“We’re unable to change anything even by voting, so partying is a political statement. You don’t go to work or do what you’re supposed to be doing. You party for days on end instead.” (Shitdisco)

Shitdisco rise from the passionate Glasgow squat party scene. They’ve always aimed to stay connected to their party roots, and try to make nights as different to your average club or live gig as possible. All fans have to do is simply request for their presence and Shitdisco will more than likely host an intimate party. Their legendary parties (simply known as 61) in the drummer’s flat attracted their status for organising free parties and since have ranged from toilets in Glasgow clubs to abandoned toilet factories in London.

Shitdisco’s renowned parties’ form the basis for my info graphic, which highlights the key party essentials, the no goes and the well-known venues.

The dark look of the info graphic containing vibrant colours reflects Shitdisco’s sound. Their music bursts with typical pop melodies which are covered with dark lyricism. (“All you dancing whores with your flesh on show…and the skin you're showing off is going to burn in cider”) Their gloomy lyrics inspired the focal imagery of sections of a human skeleton, whereas the vibrant colours used reveal their contrasting characteristic pop melodies.

Throughout the info graphic there are elements of Glasgow slang. Words such as bevy and polis are used to portray Shitdisco’s background and party roots. Describing Glasgow’s Sauchiehall Street as being “like Rome at the height of its decadence” its clear Shitdisco have become locals to the city and fully embrace Glasgow’s chaotic night life. When out in Glasgow there’s no escaping the powerful accent and dialect which is screamed from all directions at 4am.

Each piece of information given connects to specific imagery. The essential elements of a party all link to the senses, as it is the senses which fully experience it. The 3 vital elements being music, linked with hearing; lights, linked with sight; alcohol, linked with taste. The heart of the party can be seen as the venue, as without a location no party would exist. Due to this, separate parts of the heart are linked with legendary locations nationwide which have hosted one of Shitdisco’s parties. Finally the lower regions of a human are identified for disposing waste and getting rid of unwanted items. Similarly to this concept, the elements which are rejected from a Shitdisco party are linked with the lower organs.

Instead of basic arrows connecting the imagery to the information, veins and arteries were used to again reflect Shitdisco’s dark lyricism and skeleton imagery.

The typography used for headings and subheadings is Franklin Gothic Book. Its bold characteristics seemed fitting as well as how it’s a sans serif typeface. Both qualities make it appear modern and very loud just like Shitdisco’s sound. The headings and subheadings contain very tight kerning and leading, to make the letters seem close and unavoidable, again comparable to the subject matter of Shitdisco’s chaotic and frantic music. The axes of type within the heading intersect to also reflect Shitdisco’s striking and disorganized songs. The differing directions mirror their diverse and mixed sounds.











7 comments:

  1. I really like the overall look of this poster mate. You get a strong sense of their music style from the dark background and imagery mixed with the vibrant colours. The overall composition looks good with a nice use of white space which prevents the poster becoming too crowded. Well done.

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  2. I agree with Jamie, your info graphic is clear and easy to understand. The use of colour against the dark background looks great.Your font choice is great too as it doesn't add too much character to the design, letting the illustration communicate instead.

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  3. Absolute artistic genius as i said in class... haha.
    I like that you've chosne a different and more interesting subject. The contrast in the colours works very well and gives a feel for the wacky band. The imagery is great and very in your face, "Piss off" is good at giving an impression of what the band might say, links to there scottishness as well. The veins are a great way of leading the eye across the information. The typeface is very bold and clear and i like how it says something behind the title, makes me want to read more.

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  4. I love the overall style of your poster especially the title!! Everything works well together to communicate the style of music they play. The illustrations are brilliant! I can't think of anything to suggest as far as improvements go. Good job!!

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  5. I really like it! I used to listen to the Shitdisco in my early teens and the way you've conveyed their music matches exactly my memories of their music and the parties that played their music. AWESOME!

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  6. I absolutly love yours Mathew. It is so stricking and different. Very original. You have used this imagery and darkness to convey the very soul of the band. The illustration is just truley great. The font works well as it is bold and the colour change highlights the change in information. I can't see any faults haha! :)

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  7. Really loved your poster mate. The information you try to show is a really great idea and a refreshing angle to take on the project.

    Visually, its really good. The dark background gets across the idea that they are people of the night and a part of the club scene. The illustrations are genius and explains the information in a much more powerful way.
    Colours contrast really well and reflects the intense impact of their music.

    Type goes hand in hand with the visuals of the poster and are equally impressive. The font is simple and basic making the poster easy to understand but also slots in nicely with modern and vibrant style of music.

    Really enjoyed this piece. Great job.

    Needing some comments badly so any feedback on my poster would be great. cheers.

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